The media has portrayed the Baby Boomer Generation in many lights. With increased educational, financial and social opportunities, the Boomer Generation is often portrayed as a generation of optimism, exploration and achievement. Compared with previous generations, more young adults pursued higher education or relocated away from family to pursue career and educational interests. Though the Boomer Generation saw increasing social and economic equality, they also came of age in a period when the country was frequently torn by differing views on politics, war and social justice.
Characteristics of Baby Boomers
Values
Individual choice
Community involvement
Prosperity
Ownership
Self-actualizing
Health and wellness
Attributes
Adaptive
Goal-oriented
Focus on individual choices and freedom
Adaptive to a diverse workplace
Positive attitude
Work styles
Confidence in tasks
Emphasize team-building
Seek collaborative, group decision making
Avoid conflict
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